This is an area where my passion for small business is evident. No matter a business’s size, everyone deserves well thought out branding. I have a pretty solid process here that starts with research and is buoyed by more research. I love presenting initial designs in black and white so my clients don’t get distracted by colors they love…or don’t love. Once it’s time for colors though, I’m all about finding interesting color combinations to really make each brand stand out.